This is a subscription blackmail model. Most of the limitations are to prevent alts and not to give any value to buying premium. It’s just too easy to get around the limitation once your maxed out there is no need for premium. Freemium character progression should not be gimped. Premium should just increase your progress by say 10% above the normal progression. Otherwise you'll alienate new players who feel they are being blackmailed into subbing. Also the model they choose to go with gives no incentive to pay for premium other than character progression. Once you have a maxed your character, created a clan, get a house there is no reason to get premium other than for the bank space and maybe backpack space. The bank issue can be solved by freemium alts that offer storage for your main. This was not well thought out.